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Search Engine Optimization Analyst

Company: Living Spaces Furniture
Location: La Mirada
Posted on: August 6, 2022

Job Description:

Essential Duties and Responsibilities include the following. Other duties may be assigned:

  • Conduct in-depth technical SEO site and website architecture audits to improve website performance
  • Audit and update no index tags, redirects, robots.txt, CMS pages, and other SEO related tags
  • Track and monitor SEO keyword research, opportunities and build competitive analysis reports
  • Monitor backlink analysis reports and collaborate with the content team on outreach opportunities
  • Manage and audit XML sitemaps
  • Build and manage complex performance dashboards to report on KPIs using Excel, Alteryx, Google Analytics, Big Query, Tableau and Google Data Studio
  • Automate reports with Python or SQL
  • Monitor and update product features, attributes, internal search pages
  • Collaborate with cross-functional teams on SEO best practices to increase product assortment and E-Commerce revenue
  • Monitor ranking changes, traffic fluctuations and Search Engine algorithm updates
  • Manage and analyze ad hoc reports when needed
  • Work on special projects, tasks and other duties as assignedOther Qualifications
    • To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Education/Experience
      • 3-5 years of direct experience in SEO role
      • Bachelor's degree (B. A. or B. S.) or equivalent from four-year college in business, mathematics, computer science or technical field
      • Advance experience in SEO tools, such as Screaming Frog, Botify, DeepCrawl, SEMrush, Ahrefs, GSC, STAT, Google Analytics, Alteryx, Tableau
      • Strong Excel skills
      • Solid understanding of website design/development
      • Basic proficiency with HTML and understanding of JavaScript
      • Strong communication and project management skills to successfully interpret data into actionable tasks
      • Working knowledge of EpiServer CMS or any e-commerce CMS platforms is a huge PLUS
      • E-Commerce reporting and analytics experience is a huge PLUS but not required
      • Knowledge of Python and SQL programming languages is a huge PLUSComputer Skills:
        • Strong excel and data visualization skills
        • Knowledge of Python and SQL programming languages is a huge PLUS
        • Experience with SEO tools like STAT, SEMrush, Ahrefs, Google Search Console, Google Trends, Botify and DeepCrawlCertificates and Licenses: Google Analytics certified is a huge PLUSSupervisory Responsibilities: This position does not have supervisory responsibilities.Education/Experience
          • Bachelor's degree (B. A. or B. S.) or equivalent from four-year college in business, mathematics, or technical field.
          • 4+ years of experience in E-Commerce/Digital analytics role using the Google Analytics, Google Cloud, Tableau platforms.
          • SEO reporting and analytics experience is a huge PLUS but not required.

Keywords: Living Spaces Furniture, La Mirada , Search Engine Optimization Analyst, Professions , La Mirada, California

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